It’s been 8 years that Apple has launched its first iPhone in India. According to the statistics, iPhone sales in India are booming. The company has reportedly shipped around 85000 units of iPhone in December, up from 50,000 a year ago.
The New Year is full of challenges and brings a great opportunity for Apple in India. Although still, India is lacking behind from the base users but surely it will grow in the upcoming years. Interestingly, smartphone shipments in India are to be expected to be double by 2020. Therefore it is to believe that Indian loves their iPhones and also Apple needs India for their growth.
A sensible mix of new iPhones and older versions in the market has worked well in serving different segments. Apple’s new decision of starting manufacturing in India will result in iPhones at lower prices as it was cost more because of higher exports in India.
The tax of about 10-12% could be now adjusted and the benefit could be passed onto the customers to create an equal balance between the prices in India and globally. The tag ‘Made in India; also appeal the consumers to purchase the phone.
If Apple opens the store in India, it will surely help in strengthening the premium images of the iPhones.